Boutique Consultancy

Strategy with substance.
Results with rhythm.

Turning chaos into clarity for brands in motion — across strategy, creative, business, and operations.

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Vintage Italian poster illustration of a woman at an Amalfi cliffside cafe
Brand TransformationGrowth StrategyMarketing LeadershipGo-to-MarketProduction + ContentOrganizational DesignAI Workflows

About

An executive operator who can move thingsquickly and with taste.

Ciao, I'm Michelle Moscone. I've spent 15+ years helping brands grow, reposition, launch, modernize, and scale — across both agency and in-house leadership roles.

My background spans brand strategy, growth marketing, creative leadership, production, organizational design, and operational systems. I'm equally comfortable shaping executive vision as I am getting into the weeds to make the work better.

I didn't take a traditional path to get here. I started out answering phones and worked my way up by being hands-on, adaptable, curious, and willing to learn every part of the business.

I bring strategic clarity, operational structure, and creative leadership — helping organizations align, simplify, and move forward.

My experience taught me how to see the whole picture — not just one piece of it.

The Philosophy

Dancing

The motion — instinct, agility, energy, and timing.

Pasta

The substance — systems, strategy, and process.

At a glance

  • 15+

    Years Experience

    Agency & in-house leadership

  • End-to-End

    From strategy to production

Services

4 ways to move.

From full-scale transformation to short-term sprints, every engagement is shaped to the problem. Different challenges require different choreography.

Dancing Pasta

THE FULL ENGAGEMENT

Full-service consultancy for transformation, growth, repositioning, and executive-level marketing leadership. Strategy, creative, media, production, and organizational design — all connected.

  • Brand & marketing strategy
  • Go-to-market planning
  • Creative + production leadership
  • Organizational design & measurement

Dirty Pasta

2–4 WEEK SPRINT

Fast, focused engagements for brands that need clarity, momentum, or a reset. Executive-level clarity, practical recommendations, no bloated process.

  • Brand & marketing audits
  • Media mapping
  • Messaging refresh
  • Production & shoot oversight

Sunday Sauce

MONTHLY ADVISORY

An experienced operator in your corner when things get noisy, political, fast-moving, or unclear.

  • Executive sounding board
  • Strategic prioritization
  • Quarterly planning
  • Talent & vendor advice

House Special

ORGANIZATIONAL DESIGN + OPERATIONS

Structural clarity for teams moving too fast to stay aligned. Because sometimes the problem isn't creative. It's structural.

  • Organizational & role design
  • Workflow redesign
  • Vendor consolidation
  • Scalable team systems

Selected Experience

Brands I've helped move.

From rebrands to global launches, my role has always been helping complex organizations move with more clarity, alignment, and momentum. Different brands. Different challenges. Different choreography. Same high standards.

Hover a tile. Click to see the story.

My Approach

A note on method.

Carte Postale

Correspondence —

Making complex things clear.

A practical framework for turning complexity into clarity — and strategy into movement. Five moves, run in order, repeated until the work moves on its own.

Saluti,
— Dancing Pasta

Addressed To:

  1. 01

    Align

    Get leadership, teams, goals, and priorities moving in the same direction.

  2. 02

    Audit

    Identify friction, inefficiencies, weak systems, unclear ownership, and operational drag.

  3. 03

    Architect

    Build the strategy, workflows, structure, and roadmap required to move.

  4. 04

    Activate

    Operationalize the work across creative, production, marketing, media, and teams.

  5. 05

    Accelerate

    Refine, optimize, scale, and build momentum without losing quality or clarity.

Contact

Ready to move?

Tell me what you're building, fixing, or dreaming about. I'll bring the strategy, the structure, and the momentum.

LinkedIn

ciao@dancingpasta.com

Strategy with substance · Results with rhythm© 2026 Dancing Pasta LLC